Tag: product manager

Improving Program Agility using Evidence Based Measures of Agility in OKRs

OKRs have been an established way to set objectives however the associated activities tend to focus on outputs and not outcomes and impacts. To measure Program Agility, we used Evidence Based Management (EBM) as a framework for OKRs to help shift metrics towards value of the investment to help them make strategic investment decision based on evidence to improve business outcomes.

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Product Management versus Project Management

Gartner reports that 85% of executives are now turning to agile product management over projects. Why is this shift occurring and what do you need to know about product management to optimise your strategic investments for greater market share, better ability to pivot, or get your products to market faster?

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